In today’s travel world, especially with platforms like Airbnb, Vrbo, and Booking.com, guest reviews carry immense weight. For B&B hosts, a single negative review can feel devastating—not just to business, but emotionally too.
Take Rachel, a longtime B&B host in Cornwall, England. She’s run her seaside bed and breakfast for over six years, taking pride in clean rooms, cozy vibes, and a freshly prepared breakfast. But one summer, a review nearly broke her spirit.
A guest left a 2-star rating—not for cleanliness, food, or service, but because the seagulls were too loud at 5 AM.
Rachel was shocked. “What could I do about nature?” she asked. “I even provide earplugs in each room!” Still, the low rating dragged down her overall score and impacted bookings that season.